Trends & Innovation
Understand what’s going on in the world, what’s coming, how it’s affecting you and your future – and what to do about it.
Connect with the Cultural Zeitgeist
Understand shifts in visual language and identify residual, dominant and emergent codes and trends in order to predict how they’re going to affect your business. Then tap into them authentically so that your brand resonates.
Category & Competitor Analysis
Understand, compare and contrast the visual language that’s being used by any number of brands or consumers across a category and beyond. Find out what that means for your brand’s positioning; identify brand extension and white space opportunities.
Take inspiration from visual themes as springboards for new product development. Develop platforms for growth into new territories.