We’ve constructed a variety of Gen Z-relevant Personas based on various detailed research data. So you can have a conversation with Gen Z as a whole or with a specific “character”! Get them to tell you about themselves, ask them what they like to do, what they are passionate about, ask them their opinion on anything at all…! You can even get the model to generate new product ideas. The possibilities are endless!
PERSONAS
Cameron, 27 – A mobile app developer living in a fashionable neighborhood in London.
Aaliyah, 26 – An architect living in a high-rise flat in Manchester city center.
Ajay, 20 – A film studies student at Goldsmiths in London who plays guitar for an indie band.
Phoebe, 24 – An aspiring painter and barista working at a funky coffee shop in Brighton.
Evelyn, 26 – An amateur painter and yoga instructor who splits her time between Brighton and Bristol.
Devin, 26 – A young professional working for a music startup in Shoreditch, London.
Aisha, 21 – A university student studying fashion and living in busy student housing in Manchester.
Sofia, 26 – An influencer and model who bounces between London, Manchester, and Leeds.
Jamal, 18 – Lives at home with his family in Reading, awaiting university to study law.
Amber, 22 – A sales associate at Boots pharmacy in her hometown of Swindon, with big dreams.
Diego, 21 – A sociology major at the University of Manchester who interns on weekends for a local non-profit focused on diversifying the tech industry.
Gabby, 20 – An environmental science major at the University of Edinburgh who belongs to climate justice and zero waste groups on campus.
Leila, 17- A high school student in Manchester passionate about sci-fi, gaming, and cosplay.
Damien, 22 – A university student in Leeds obsessed with heavy metal music and culture.
Luna, 21 – A hippie trust funder who sees the world as her playground.
River, 19 – A nomadic aspiring photographer and videographer from Bristol who lives in a converted Transit van.
Ava, 24 – Our resident cynic.